Saturday, November 13, 2010

The Single Visual Aid Method

Introducing: The Single Visual Aid Method

It suggest that the most effective use of visual aids is a single visual aid presented on a single frame. And there’s little difference if it’s on a PowerPoint slide or drawn free-hand on a flip chart or whiteboard.

The “single visual” approach to public speaking, presenting and writing is not just my own idea. History and hundreds of world-class presenters proves its value.

Over the last 60 years, great thinkers and presenters have successfully used this untaught principle to shape our culture with this “single model” approach.

I’m going to list a dozen of them right here. And I hope that you’ll catch on to how important this proven technique should be to every one who speaks, teaches or writes.

They Have Changed the World
Here’s my starter list of world-class experts with their “culture changing visual aids ”*
Abraham Maslows’, Hierarchy of Human Needs
The Transactional Analysis movements’, 3 circle, PAC model
Theodore Levitts’, The Product Life Cycle
Boston Consulting Groups’, Barnyard Matrix
The Myers Briggs’ Type Indicator, 16 square matrix
The USDAs’, Food Group model
Michael Porters’, Five Competitive Forces Model
Stephen Coveys’, First Things First matrix
Robert Kiyosakis’, EBSI financial model
Seth Godins’, The Dip Model
John Kotters’, Management-Leadership Matrix
Chris Andersons’, The Long Tail model

My friend, every one of these are people (or groups) have profoundly effected how our world thinks. And they have “powered” their messages with the visual aids they have use.  And, I have over 400 such graphics in my files. It’s a collection that spans over 50 years of thinking and presenting.

The Good News
These are not the ideas or methods of a bunch of “cubical dwellers.” Most of these people have (or have had) huge and prosperous speaking, consulting and writing careers.

Now the good news!

These people do not have a monopoly of the “single visual” method. Every speaker, great and small, can use this technique.

It makes no difference whether you are in a freshman speech class or a world-famous celebrity adding to their arsenal of up-front skills.

I call this time-tested, career-elevating method, Theme Model speaking, much like a theme statement for an academic paper, or theatrical production. Or, a visual version of a written theme statement.

And, there’s a whole seminar on the topic called How to Draw Your Message for Fun and Huge Profit.

For now, simply hook the Theme Model idea up with the twelve visual aids listed in this article and your presenting can take a giant leap forward, beginning with your very next speech.

* If you want to view all of the visual aids referenced here, do a Google or Google Images search on these world-class experts listed here.

Wednesday, November 3, 2010

The Daily Carrot Principle, By Adrian Gostick and Chester Elton

Says review writer, Cynthia Hanevy, “I just started reading The Daily Carrot Principle: 365 Ways to Enhance Your Career and Life and I like it. It's a quick read-crisp, clear and fun. The Daily Carrot Principle is organized to be read a page a day for one year.”

And I say “Here are some really practical principles you can quote,” citing this edible little book, and your audience will love you.

Again Adrian Gostick and Chester Elton have done an awesome job.

Here’s my latest quotation slideshow set around beautiful stairways.



Saturday, October 23, 2010

Weaving Dreams, Tami Longaberger

Very quotable! That’s Tami Longaberger’s new book, Weaving Dreams: The Joy of Work, The Love of Life.

On her Facebook page she writes, "My goal in writing Weaving Dreams was not only to open the door to Longaberger's past, but also to open my heart and share with readers the unique stories of my personal journey, thoughts and life lessons gained from pursuing my own 'American Dream.' I can't wait for you to read these stores and discover how I maintain a joy for life. I hope this book will be one that prompts self-reflection in your life and offers encouragement each day."

Again presenter friend of mine, , , step up to the power of using current quotations in your speeches and presentations.

And this book is the place to start. It’s material any speaker can use with great effectiveness.

So here’s a quotation slideshow to taste the good advise Longaberger writes.



Friday, October 22, 2010

The On-Demand Brand, Rick Mathison

Here is a book, The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World by Rick Mathieson, I want to give a lot more attention to.  It's about branding!  And I'm about up to my eyeballs with all the publishing effort thrown at the topic.  You too?

So much of the print about branding is about adapting strategies and tactics of giant corporations and products like Nike, Snickers, Coke, Big Mac and Sony to small, struggling businesses and solo operators.

I see branding as a much simplier thing.  To me (and Mathieson), it's a matter of you telling your story to the right people who would buy your product or, more importantly, You.

We all have a story, , , find it, , , and tell it to the right people.  And they'll love you for it.



Sunday, October 17, 2010

Go-Givers Sell More, Bob Burg and John David Mann

Public speakers, , , here are some very quotable quotations.  Here in this slideshow I have included about 25, , , but this little framebreaking book is packed full of them.

Little, highly credible trueisms that will captivate your audiences and drive home your message.  So pick up a copy of Go-Givers Sell More Bob Burg and John David Mann's book today. Just one of these nuggets plugged into your next presentation can put you over the top with your audience.



Friday, October 15, 2010

Internal Story Making, Wayne Kronz

In year 2000, Alan Baddeley thought it necessary to further sub-divide the working memory. In the past, he and Graham Hitch had renamed the “short term memory,” The Working Memory, , , because of how busy this part of the human brain was.

At that time they identified three sub-divisions of The Working Memory, the phonological loop, the visual-spatial sketchpad and the central executive.

To Baddeley, something had to be added to account for the minds understanding of incoming information as an event or story. And so they added the Episodic Buffer.

So as a graphic designer, not a neurologist, I’m suggesting that it is instinctive to humans evaluating new incoming data, to attempt to make a story out of it all. It’s just the way we are.

We tend to want to make an “episode” out of everything.

So, I am suggesting five questions that we sub-consciously ask about all in-coming information.

I’m sure there are other questions, but these five will help you see what is going on in the human brain when we are listening and watching a speaker or presenter.  I hope this musical model helps you get the picture.

More later,


Tuesday, October 5, 2010

Mark Lanier and Cliff Atkinson

Life is never-ending discovery. Even at the age of 74. It happened to me yesterday. Just as it does nearly every day that I put out my “bucket.”

Soon after Cliff Atkinson’s book, Beyond Bullet Points: Using Microsoft® Office PowerPoint® 2007 to Create Presentations That Inform, Motivate, and Inspire came out, I’ve known about his star case study, attorney Mark Lanier and his 253 million dollar wrongful death settlement with Merck.

You see, this case study fits into my visual aid research pattern. To look at Lanier’s PowerPoint opening statement (well over 200 slides and two and one half hours long) is an investigation into excellence and several note worthy lessons.

And, I only study the very best.

This guy just won 253 million from one of the largest pharmaceutical firms in the world, that had just spent a billion dollars on lawyers and expert witnesses in it’s defense.

Lanier (and his consultant, Cliff Atkinson) must have done something right.

And what ever that was, all we like PowerPoint users should take note and learn. (The heck with what the crazy dude in the cubical next to you says about using PowerPoint.) Lanier’s stuff works!

We should (study and) follow suit!

Back to my discovery! It was a series of 9 videos on These videos were of Lanier speaking (I think, to group of Harvard law students) about that blockbuster trial, , , the one where his client won a settlement of 253 million dollars.

In it he shows some of the slides he used in his opening statement. Fellow PPT user, , , here is real value! His opening arguments were a two and one half hour speech, , , supported by well over 200 PowerPoint slides.

My observation is that such a presentation is a tasty recipe for a nap.

Not so here! Observers at this trail said that the jury of 12 were on the edge of their seats for the entire time. (Which is cool, in and of it self.)

But the results they delivered, , , 253 million bucks, , , is what really counts.

I have drawn several conclusions after watching all nine videos through twice. And I’ll discuss them with you in part two of this article.

For now, if you are a serious presenter in any field, I highly recommend that you watch this series through, at least twice. Here in this post is Part One of the series.  Then you can watch the rest of them one by one.

After you have watched this string of videos, then I’ll get back to you and we can see what we have learned.



Tuesday, September 28, 2010

Passion, Quotations from Terri Guillemets

Here you are , , , bumper to bumper, high quality quotations on two speaking topics of our day.  Success and now Passion.

I'm sure you'll enjoy my latest creation.


P.S. for the best speaker quotations on the planet visit

Monday, September 27, 2010

Success, Terri Guillemets, Collector

If you speak in public, , , at any level and on any subject, , , if you teach or preach or train, , , you can add color and impact to you words, by adding the words of others who are credible voices on your topic. 

I highly reccommend the idea of using one or two quotations in every one of your presentations.

Cconsider the topic of Success.  We all address it in one way or another.  Here are a few pertanant quotations collected by Terri Gullemets, on her webesite,

So I have created this slideshow so you can see the kind of quotations you might use.



Thursday, September 23, 2010

Well Being, Tom Rath and Jim Harter

This book, Wellbeing, by Tom Rath and Jim Harter tells us a lot about what it takes to make us and the people around us happy.

There are a lot of quotations in this book that almost any public speaker can use in their everyday speaking.

And so, to give you a sampling, I've created a quotation slideshow. Check it out, , , really good stuff!



Wednesday, September 22, 2010

COMING SOON: How to Draw Your Message, Wayne Kronz

Don’t Miss This Seminar!

If we had an accurate picture of the findings of clinical psychologists and cognitive learning specialist, we would all put much more effort into the visual aids we use in our presentations.

Albert Mehrabian showed us that 93% of all communication is nonverbal. His research is well documented, but seldom attended to.

The 3M Corporation insists that we process visuals 60,000 times faster than text.

This information is huge. Yet we continue to put 50-slide PowerPoint shows together (that are essentially text) every day.

If you’ve been following this blog at all, you know that I use PowerPoint all of the time. I use it for quotation slideshows, entertainment slideshows and as a model building tool. For these tasks, it can’t be beat! I love it!

(And there are other things that PPT does well.)

But don’t expect people to learn much from your fifty-slide dream-makers.

This is why I spend lots of time building process models and method maps. Or, as I prefer to call them, Theme Models.

In a few weeks I am going to make available to you the complete home study course, How to Draw Your Message for Fun and Huge Profit.

It is based on the actual visual aids used by the very best speakers and presenters in the world. (Up front experts like Chris Anderson, Jim Collins, Seth Godin, Guy Kawasaki, Robert Kiyosaki and Patricia Seybold, to name only a few.)

Plus, the latest research on the design and use of visual aids in public speaking, like the two references listed above. (And there is a lot more convincing research packages out there beyond the two listed here.)

Keep an eye on this blog and begin to tell everyone you know who speaks in public about this upcoming, career-changing, course, How to Draw Your Message for Fun and Huge Profit.

Thank You!


Tuesday, September 21, 2010

Facebook Marketing, Justin R. Levy

I rarely just come out and tell (or suggest) you to buy a particular book. But today is an exception. If you want to get online and MAKE MONEY, you will need traffic and the best source of free traffic there is these days is Facebook.

As you know, I have done several quotation slideshows based on social media books. None has spoken to "where I am" like Facebook Marketing: Designing Your Next Marketing Campaign (2nd Edition) (Que Biz-Tech) by Justin R. Levy.

In this slideshow I simply used the sub-titles in chapter three, Establishing a Corporate Presence. These sub-titles are a perfect, step by step guide to setting your Facebook account for maximum business use.



Sunday, September 19, 2010

Index of Learning Styles, Felder and Silverman

According to the Index of Learning Styles developed by Richard Felder and Linda Silverman in the late 1980s, there are four continuums that every speaker should be aware of, , , Sensory to Intuitive, , ,Visual to Verbal, , , Active to Reflective, , , Sequential to Global.

Let’s look at the first two “extremes.” Sensory learners are interested in the concrete, practical, and procedural information. They just want the facts.

While the Intuitive learners prefer conceptual, creative, and theoretical ideas. Meaning is vital to them.

Let’s look at the above six descriptive words, as opposite as they may at first, appear. Concrete, practical, and procedural , , , and conceptual, creative, and theoretical.

What teaching tool could tie these two groups of three together? What could illustrate both the concrete and the conceptual? The practical and the creative? The procedural and the theoretical?

Only one tool, , , a perfectly designed Theme Model.

Let’s look at one, The Product Life Cycle (PLC). Its' four phases are both, , , concrete and conceptual. Products really do go through these (concrete) phases, introduction, growth, maturity and decline.

But product development is also a conceptual experience, , , like knowing when to activate new resources and activities to insure “growth” or extend “maturity.” The PLC’s bell curve illustrates both of these “extremes.”

All the way accross the board the Theme Model is a clear winner as both a flexable and reliable communication tool.

In future posts I’ll cover the other ends of continuums of the Felder/Silverman model.



Friday, September 17, 2010

An Ode To Entrepreneurs, Troy White

An Ode To Entrepreneurs, Troy White,was posted on Clayton Makepeace's blog, (My favorite blog.)

I thought it was worthy of a good slideshow. So here is my best effort.



Thursday, September 9, 2010

Making Ideas Happens, Scott Belsky

You all know of my interest in creativity and innovation. So I was drawn to this book, Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality, by Scott Belsky.

Many of his ideas depart form the beaten path. His focus is different.

An idea is only a thing. Belsky says, execution is everything. Ideas come freely, but doing something about them takes blood, sweat, tears, hard work and focus.

Belskys’ Making Ideas Happens hones in on the nuts and bolts on bring your idea to reality. It’s not going to be easy. Things will get in your way. You’ll get in the way yourself. You will need great passion and determination.

So to help you “see” Belsky’s thinking I have created a quotation slideshow featuring a sampling of his ideas.



Thursday, August 26, 2010

My View on Poverty, Wayne Kronz

Typically, I don't get involved is social or political issues, , , but I was asked to join a group on about Fighting Poverty. So I joined the group.

But it is only fair to other members of that group (and my other followers) to express just how I view to topic. Currently there is a global movement known as Eliminate Poverty by 2015. I have reservations about that lofty goal.

These reservations are not based on my negative attitude, but on my direct involvement with recovering alcohol and drug addicts. I work with a group that endeavors to re-orient inmates getting out of jail and prison into society. The recovery rate is pathetic. And doesn't seem to be improving.

Even beyond the addictions, , , what troubles me is the lack of value of getting and maintaining a job. All to many of these people have little or no motivation to work. The dominant attitude upon leaving jail or prison seems to be, "working the system." Maybe this is just an American problem.

I just don't see how poverity can be eliminated when a significant portion of these people actually prefer to live in poverty. Or, , , at least, that's how I see it from an up close and personal vantage point.


Tuesday, August 24, 2010

Crush It! Gary Vaynerchuck, A 12 Step Program

Crush It!: Why NOW Is the Time to Cash In on Your Passion, hit the bookstores in October of 2009. Its author, Gary Vaynerchuck, had negotiated a unique publishing deal called a low-advance/high royalty business model. It climbed to #1 on the Amazon Best Seller for books on Web Marketing.

In a world that is plagued my all sorts of addictions, beginning on page 104, Gary introduces his own 12 step program for Video Blogging Success.

His contention is that anyone can make money online using these simple tools and techniques.

So I have created a musical model to illustrate and teach his amazing success formula.



Sunday, August 22, 2010

High School Drop-Outs in Americas Large Cities, by Wayne Kronz

Here is my latest Musical Model (though not very "up-beat"). It is born out of my deep concern for education at any level.

I stumbled upon* an article written by Dr. Jeffery Jones about his concern for the 70% dropout rates from high school in Americas largest cities. "Legally Pathetic" are the best words he can come up with to describe this epidemic condition.

And so that is the title of his soon to be published book. Look for it in your bookstores.

I think that it should be viewed by every public speaker, teacher, minister, youth leader and educational leader in our land. If you like this presentation, pass it along to everyone you know who world like or need this information.

Enjoy, , ,


* RTIR Online, , , absolutely the best single resource for any public speaker.

Saturday, July 31, 2010

Quotations For Writers,

Many new writers need to be inspired, , , So I have selected a few quotations from Terri Guillemets' for my latest Slideshow.

I hope you all enjoy it.


Tuesday, July 20, 2010

Where Did Wayne Go?

Thank you for baring with me. I've got a big PowerPoint job. This broker wants 200 PPT slideshows as quickly as I can crank them out. So, , , I thought "this will cost you a peice of the action."

And lo, he took me up on my deal.

By now I have 10 of them finished.

I'll try two break in, at least once a week and give you some fat content.

Thanks again.


Thursday, July 15, 2010

More Exceptional Customer Service

From time to time, I have prepared visual aids on the topic of Exceptional Customer Service.


Because it is so vital to business, , , on any platform. So here is Suzie with six suggestions for performing excellent service, whether beginners or experiences users. Enjoy!


Tuesday, July 13, 2010

Terri Guillemets and, Thinking

Attention Speakers, Trainers, Seminar Leaders, , , everyone of you who get up front and then answer for the results of your presentation.

Listen up, , ,

Every time you speak, you need to have fresh, new, highly credible material for your audiences. One thing that adds spice to your information are interesting and meaningful quotations, , , not many, , , but two or three.

There is no better place to find these quotes than Terri Gullemets’ You’ll find quotations form the worlds authorities in every category indexed for you.

I have made finding these quotations even easier for you to access, , , creating what I call Quotation Slideshows.

These slideshows allow you to view twenty or more wise sayings in only two or three minutes, superimposed over scenic photography.

Every audience you faced needs to have their thinking challenged, , , so I have created a slideshow simply called, Thinking.

I hope these great quotes help you in your quest for giving a better presentation.


Monday, July 12, 2010

Kolb's Team Learning Cycle

David and Alice Kolb run an operation and a website called, Both have been researching and teaching cutting edge learning methods and systems for many years.

One program they teach is the Kolb Team Learning Experience. It will guide your team through the Cycle of Learning, providing your team with opportunities to experience, reflect, think, and do.

Here’s my little Musical Model that outlines much of what this program is all about.



Friday, July 9, 2010

The Convergence Concept, Paco Underhill

Recently I discovered a very knowledgeable person, Paco Underhill. A Retail Expert. I’m preparing a quotation slideshow based on his book, Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond.

That will be coming in a few days.

Today, I have for you a quick, a newly practical musical model entitled, The Convergence Concept. (See the “5 Questions for Paco” video at

In my visual aid teaching, this model form is called Venn Circles.


Wednesday, July 7, 2010

The Science of Reading, Snowling and Hulme

Edited by well-respected experts, The Science of Reading: A Handbook (Blackwell Handbooks of Developmental Psychology) brings together up to date and authoritative reviews of reading research. This is a multidisciplinary overview of contemporary knowledge about the science of reading and related skills.

It’s 680 pages provides comprehensive coverage of the subject.

They including theoretical approaches, reading processes, stage models of reading, cross-linguistic studies of reading, reading difficulties, the biology of reading, and reading instruction.

The volume is divided into seven sections: 1. Word Recognition Processes in Reading, 2. Learning to Read and Spell, 3. Reading Comprehension, 4. Reading in Different Languages, 5. Disorders of Reading and Spelling, 6. Biological Bases of Reading, and 7. Teaching Reading.

Margaret J. Snowling and Charles J. Hulme do an excellent job of editing this informative handbook.

I have done something different for you as I prepared my quotation slideshow. I’ve focused on the glossary. Here is great information for the communication minded public speaker and educator.


Tuesday, July 6, 2010

Why We Buy, Paco Underhill

Paco Underhill is the world’s leading authorities on retail and shopping patterns. He is a highly sought after conference speaker and prolific writer on this vital subject.

He is also an expert in the use of signage in retail, , , which makes his ideas important to every presenter, , , he knows the problems of information design that many speakers face.

His book, Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond, is classic in his industry and has many ideas relevant to the public speaking business.

Here is my latest quotation slideshow based on Underhill’s book, Why We Buy.

Enjoy, , ,


Monday, July 5, 2010

Dear Family, Zig Ziglar

To most high achieving people, the name Zig Ziglar is a household name. His book, See You at the Top: 25th Anniversary Edition
, is a classic and for decades he has spoken to sold out auditoriums around the world.

But, first he is a family man, a God fearing husband, father and grandfather, etc.

Because of this, he has written another book, Dear Family. I consider his thoughts in this book as valuable as those from his best-selling books on sales and motivation.

Here are some of the quotations from Dear Family
set on the backdrop of bicycles.

Enjoy it!


Monday, June 28, 2010

Good to Great, Jim Collins

Good to Great: Why Some Companies Make the Leap... and Others Don't, by Jim Collins sets about to answer the question; What makes a good company a great company? And how can a firm become great? Jim Collins bases his conclusions on a five year research project comparing groups who have made that jump.

He introduces many seldom-taught ideas such as the, The Hedgehog Concept, Level 5 Leadership, First Who and The Flywheel, etc.

Since its publication in 2003, Good to Great has become a classic among business books, having sold over three million copies and being translated into 35 languages. Much of Collins' wisdom is timeless.

So, , , here's my latest quotation slideshow, , , and some strong and highly credible quotes for virtually any public speaker, , , enjoy!


P.S. Be sure to visit

It might be the most valuable, free business education on the entire internet. The site was designed with learning in mind. His audios and vedios are extraordianary, the articles (dozens and dozens of them) are well honed to serve todays business conditions, and he offers incredible training and learning tools, , , the list goes on.

Don't miss this remarkable Speaker Resource.

Friday, June 25, 2010

Maximize Your Metabolism, Christopher Guerriero

Here is a quotation slideshow from the first 28 pages of Christopher Guerriero's, book Maximize Your Metabolism: Double Your Metabolism in Thirty Days or Less.

I offer it to you, the aspiring public speaker, for a completely different reason than my typical slideshow. It has to do with the first few chapters of his content.

In general terms, I’d call it the “goal setting, mind game and motivational” part of his information book.

My point here is that it makes no difference what you are teaching, you should include just such a section in all of your information publications.

Though Guerriero’s primary topic is weight loss and health, he uses at least 28 pages just to prepare the readers mind to learn what he is teaching.

The slides in this show are in a very random order, so your application of his motivational principles will be “your own” when your write your own ebook or home study course.

Consider a few of the elements of the “mind game” you might use.

1. Goal setting, , , the mental map, , , writing them down, , , the timeline, , , short-term, long-term, , , the “success statement,” etc.

2. We are all different, , , your history, , , need to take control, , ,

3. Make a list, , , the first step, , , “next”, , , define the problem, , , the poster idea, etc.

4. The trained sub-conscious mind. . . Affirmations. . . Positive Action

5. Persistence, , , “hoping?” , , , action plans.

6. The Connection between the internal being and external environment.

7. The Experience! This is, any way you can help your learners become emotionally and/or physically involved in what your are teaching.

I hope the concepts presented in this slideshow from Christopher Guerriero quotations help you as you put your next information product together.


Readability Tips, Wayne Kronz

Readability is critically important in the publishing and marketing of your information. Though most people don’t know it (or understand why), reading is not a natural process, like seeing an image or speaking words.

It does not come easy to many people.

By the time children become adults, , , the reading scale is “all over the map.” Some people are well and others are very little better than they were in sixth grade.

(And, sadly, the poor reading end of the scale is growing faster that the good end of the scale.)

Truth is, we who publish and market in printed form, must help our readers out as much as we can, with headlines fit the reader. Agreeable and interesting content. User friendly formatting and result driven closes that reward our audiences.

Here’s a little musical model that shows how it all fits together.



Thursday, June 24, 2010

The File Cabinet Model, Wayne Kronz

Wilder Penfield was an amazing man. He was a neurosurgeon, many years before his time. His active career as a world-class brain surgeon, began in 1919 and concluded in the late ‘50’s.

He had many “claims to fame,” but two stand out, , , his work in the field of surgery for epilepsy treatment and his work in mapping the brain and where memory function is located.

Among his many findings were the three categories of memory listed in the musical model included in this post.

These three compartments of memory have huge implications for you, the presenter.

These memory functions are not located in the same areas of the brain.

As a public speaker, you can reinforce your message by presenting it in all three forms, Experiential (or story), Conceptual and in key Words.

Follow this little musical model.


Monday, June 21, 2010

The Info-Marketers Most Precious Asset... Daniel Levis

A Confession of an Ol’timer Blogger.

My confession, , , I promote, blog about and produce visual material for people I like. Pure and simple!

The two gentleman whose work I am featuring in today’s quotation slideshow, Clayton Makepeace and his feature writer, Daniel Levis are at the top of my list on the subject of online marketing and advertising copywriting.

Levis posted this article, The Info-Marketer’s Most Precious Business Asset … on Clayton’s blog, .

So I have created a slideshow with quotations from that excellent article. Enjoy, , ,


P. S. The post can be read at this link.

Your Book Table, Christopher Guerriero

Everyone who speaks should have their own information products. Master marketer, Christopher Guerriero suggests that, over time, this array of products can take nine different forms.

He further suggests that this spread of products can spin off of a single ebook.

So if you are capable of writing and publishing a forty to one hundred page ebook you have the makings of many types of products.

Guerriero likens it to having a table with nine legs, audios, coaching, eclasses, workbooks, affiliate products, tele-seminars, offline books, bootcamps and live seminars.

So I put together a simple little musical model to show the world how Your Book Table goes together.I hope this begins to show you what some of your possibilities are.

Enjoy, , , Wayne

Friday, June 18, 2010

The 21 Irrefutable Laws of Leadership, John C. Maxwell

The 10th Anniversary Edition is a brand new and supercharged version of John Maxwell’s original book, The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You.

Maxwell includes additional material he has developed during the last 10 years as a world-class conference and event speaker on the subject of leadership and attitude.

Here is my latest quotation slideshow, based on the 21 principles he teaches. Enjoy!


Wednesday, June 16, 2010

Double Your Business in Six Months, Follow Up

Friend, , , if you are a public speaker, trainer, coach or consultant and sell (or dream of selling) your products on line, , , here is a video series you absolutely do not want to miss.

It features Paul Lemberg, , , master-mind to the principles and mathmatics I used in my musical model just three days ago.

The information he is sharing in incredible, , , and so are his video marketing techenique. Watching these programs is like watching Tiger Woods approaching the 18th green on Sunday afternoon in a major golfing event. You are simply watching the best there is at what they do.

Here is the link I received in my email from Mr. Lemberg. You'll have to give him your email address to get free access to these amazing videos. But, WOW, is it worth it.


P.S. I am not in any affiliate position with Lemberg, , , I simply want everyone of you to enjoy and use his superior free information.

Monday, June 14, 2010

Where Do Emotion Come From? Clayton Makepeace

It’s no secret, , , I appreciate the writings of Clayton Makepeace. He dazzles me with his thinking, , , as well as being one of the worlds’ best copywriters.

He has just posted such an article on his blog, The title of the article is, You’re Deluded. It is a must reading for anyone, , , any speaker, trainer, teacher or purveyor of information who wants to “move” people with their words.

Human emotions play a huge part in persuasiveness of your words. Few people on Planet Earth understand how to harness human emotion to the advantage of their message than Mr. Makepeace.

So I have submitted my humble model of how the process works. Watch my show, , , but more importantly read his article. You’ll be glad you did.