Why We Buy, Paco Underhill
Paco Underhill is the world’s leading authorities on retail and shopping patterns. He is a highly sought after conference speaker and prolific writer on this vital subject.View more presentations or Upload your own.
He is also an expert in the use of signage in retail, , , which makes his ideas important to every presenter, , , he knows the problems of information design that many speakers face.
His book, Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
, is classic in his industry and has many ideas relevant to the public speaking business.Here is my latest quotation slideshow based on Underhill’s book, Why We Buy.
Enjoy, , ,
Wayne
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