Friday, April 30, 2010
I say differently, “the great majority of public speakers and presenters should be able to get rid of most, if not all of this anxiety.”
If this fear was always there every time I spoke, I’d just not speak any more. But, at least once a week, I hop right up front expecting nothing but a positive outcome. And it usually works out just that way.
Honestly, I look forward to every time I speak. (And not because I'm a good speaker.)
But I hasten to say, everyone isn’t like me. Fear, anxiety and lack of confidence bog many down. They simply hate to have to speak. They may be caught up in what I call the “Bad Speaker Syndrome.”
It begins with memory of someone who was a bad speaker, , , maybe even themselves. It could be anybody. They visualize the tag, “bad speaker.”
“Bad Speakers” bore audiences. And it’s true. At least most of the time. And, particularly when they use 50 PowerPoint slides full of nothing but bullet points and text to tiny to read.
Then come the insults. This does really happen, , , but it need not happen to you.
As a general rule, audiences want you to succeed as a presenter. They’re “on your side.” But, mess up enough and they will talk, , , and it will not be pretty.
But things do not have to fall apart that much for you. Do a few things right and you are in for an acceptable presentation.
But, remarks can and do hurt. At least that may be your perception. Add in another round of insults and your mind will begin to play tricks on you.
You may follow with a, , ,
“Not Me.” I don’t have to put up with this stuff. . .
And the fear just builds into a giant mountain. Worse yet, you may just quit and never give another presentation in your life. Got Nood!
The above pattern has halted many careers and personal development endeavors. It’s a syndrome you don’t want to fall into.
I have ways you can use to insure that you never fall into this pattern of negative thinking. And most of these “ways” have to do with the multitude of visual tools you can use in your presentations.
Keep your eyes fixed on this blog.
Thursday, April 29, 2010
Then I went to my ol' favorite, morgueFile.com and swiped some tasty images of candy for a backdrop. I hope you get a kick out of this slideshow. Oh yes, I found some crazy music for it too.
Here's my latest Quotation Slideshow to help you sample this useful book.
Also, spend a little time with this slideshow. Watch it five or six times. I'm confident you'll be able to find two or three audience-pleasing quotations you can use in your very next presentation.
And, if you find these quotations really useful, write a post about which one you used and then embed the video in your blog or website. Thanks!
Wednesday, April 28, 2010
If you can use it in your presentations, let me know.
Here's a Quotation Slideshow that will help you maintain that freshness in you speaking activities.
Monday, April 26, 2010
In it he reveals three ways people think about gifts. Among other things, these three different mindsets effect our relationships, our career plans and our marketing.
I have created a two-by-two matrix that will help you understand a total of four mindsets, three from Mr. Godin and one from me, , , the one I consider to be ideal.
Sunday, April 25, 2010
Here is a useful message from Joe Navarro's book, Louder Than Words: Take Your Career from Average to Exceptional with the Hidden Power of Nonverbal Intelligence. Many of you can use this "Self-Awareness Check" model. It's put to music. And I hope you enjoy it.
Let me know how it works for you.
Saturday, April 24, 2010
And it is one thing I am known for, , , from several venues; the custom home industry, graphic design (apart from visual aids and public speaking) and of course the latter. Without bragging, I can confidently say, "I am a highly creative person."
Rarely have I every been challenged to "come up with something" that I haven't been able to deliver.
I've read many books on the subject and I have to say that my approach is definitely different than most.
So I've created a musical model to illustrate my method. (Or, at least, the way I most often go about it.) Follow along.
1. It starts with the basics. In every field that I work, I have gone to great effort to thoroughly understand the fundamentals of that field. The way I see it, if I'm going to cross over into the unexpected or frame breaking, I first have to start with what is already working.
2. One project, many answers. Any time I address any situation, need or problem, I always have, in my mind, creating many approaches to the project. At the bare minimum, three, , , better yet, five to ten.
In the past, I've designed many stage sets for theatrical productions. To me, every good act deserves a choice of three or four different set designs.
3. Markets. That starts with right where you are. If I design a logo for some small, start-up firm, I first have to know that it will work right here in our market or town.
Later, if it all works, I always give immediate attention as to how to duplicate it in different markets.
4. Marketing. This has to do with scaling up into many or all markets. That includes things like advertising, packaging, promotions of all sorts, including the use of the web, blogs, and online marketing. This is a huge category.
But, all along, I am considering how my basic idea may translate into major markets, even international.
5. Cross Feeding. My last secret has to do with the many different arenas in which I have extensive awareness. In this model, I refer to them here as, "A," "B," "C," and "D."
One of my most productive arenas of innovation has been it the custom home business. We'll call that, "arena A."
I am also very knowledgeable in the field of civil engineering, , , and often "borrow" approaches they use in my design of custom home features. That will be, "arena B."
My knowledge of interior design might come into play next, "arena C."
And as odd as it may sound, my understanding of consumer package design may be called into play, "arena D." I refer to this calling together of several disciplines as, "cross feeding."
Now, I will repeat the cycle several times, , , knowing that I want to generate many answers to the same riddle.
Friday, April 23, 2010
But I am studying it. Dave Awl has a book, Facebook Me! A Guide to Having Fun with Your Friends and Promoting Your Projects on Facebook, that is beginning to turn on the lights for me. Here is my latest Quotation Slideshow based on Dave's content.
Wednesday, April 21, 2010
So I built a Quotation Slideshow for this incredibly, functional book. I hope you all enjoy it.
Tuesday, April 20, 2010
Monday, April 19, 2010
But everything went a different direction. Instead, three different theme models popped of the pages, , , one of which I have for you in this post.
Then, as I was finishing up the PowerPoint show and adding the music (which is my final step before uploading it to Slideboom), I stumbled upon a fun little piece of music. It sets the show perfectly. I'm sure you will enjoy it.
P.S. Note the review phase I have added with the circles and underlining.
Sunday, April 18, 2010
The Element: How Finding Your Passion Changes Everything.
To wet your appetite, I have created a Quotations Slideshow. And these quotes are really good. Any presenter can easily find a couple you can use in your next presentation. Enjoy!
* An annual conference about cutting edge Technology, Education and Design, drawing the world's masters in these categories as speakers and presenter and an audience of like-minded business and world leaders.
Saturday, April 17, 2010
For the purpose of our study of visual aids used in public speaking, we will focus in the term “image” and “meaning.”
I have studied the idea of images adults use and the meanings they attach to them for many years. My conclusion is that most adults have at least 1000 or more symbolic definitions pre-programmed in their minds.
As a presenter, it is your job to harness these pre-programmed meanings in our speeches and presentations.
By simply suggesting an image (say a light bulb), you automatically suggest a (already learned) lesson to the minds of your audiences. It’s already there!
So, to help you understand this reality a little better, I have invented a little game. Let’s call it The Symbol Game.
PowerPoint and Slideboom.com will help us.
First, get a pencil and a blank piece of paper. And a place to write while you watch.
Second, get ready to write fast. This is a drill, , , of sorts. But it is fun!
Third, there 30 images are that will be displayed to you. (Do not write down the name of the object.)
Fourth, quickly write down the first thought that comes to your mind when the item is flashed on the screen.
Fifth, go through the exercise at least three or four times.
You will notice several principles of using symbols in your speaking.
1. The big one is that background, religion, education, where you grew up, even your gender and nationality dramatically effect how you interpret the objects.
2. Another biggy is your age, both youth and agedness.
3. Many objects (or symbols) have more than two or three meanings. For instance, a light bulb may stand for “light,” “a new idea,” or “creativity.”
4. There are no losers—only people who do not participate.
I guarantee you, you’ll learn things about how people (and you) use symbols in your thinking you never dreamed. And how you can better use them in your speaking experience.
Friday, April 16, 2010
In it, he discusses a strange paradox in business he identifies as Convenience vs. Fidelity.
Plus he also used a wonderful little graphic called the Fidelity Belly. It's a great teaching tool. And some of his quotations are in a league of their own. Check this one out.
Thursday, April 15, 2010
For four, plus years, I've been using a simular approach to teach my favorite Facilitating Tip. I've been calling it the "Football Tip" because it resembles the shape of a football.
I hope you enjoy this little musical model, , , and can adapt it to your topic or material. Joy!
Wednesday, April 14, 2010
To answer that question, I began telling a story about how I was able to pick out two actual home buyers from a mass of 10,000 Open House visitors.
Actually, focus on the last line of the poster. Just watch everyone who reads it. The person you are looking for is the one who reads the last line.
Now I have to tell you Papa Joe’s punch line when he commissioned me to do the poster. As an advertiser, tattoo this on the insides of your eyelids,“The process of reading qualifies buyers!”
Folks, the only people who read long copy are buyers (or potential buyers). Who is it you are hunting? Dah?
But, making your ads more readable is a complex issue. I submit that there are at least five sciences involved that you should learn about and use.
In the days that follow, I will post five lessons covering The Five Sciences of Readability, plus my conclusion to the long copy-short copy argument.
P.S. Included here is my re-make of the poster I created at Mr. Joe Halteman's suggestion. It is correct, to the best of my memory :>) (Actual rendering of home.)
P.P.S. If this line of thinking makes sense to you, email your friends about this blog, , , remember, all of this career-boosting information is absolutely FREE.
Plus my bonus, , , When Not to Use a Lot of Sales Copy.
Tuesday, April 13, 2010
It then plays in PowerPoint in an interesting way. Let me know what you think.
I hope our unanimous answer is; to maximize sales, leads or sign ups, etc.
To understand my strange vantage point, I must tell you a story from a past life.
We decided to go "big-time" and build a spec home, as general contractors. So we joined the local chapter of the National Home Builders Association, and built a home to be shown in their upcoming event, the "Parade of Homes."
There were eight new homes built simultaneously, all adjacent to/or across the street from one another by eight different home building firms.
Ten thousand people would attend the event and view all of the homes.
On the Friday evening before the formal opening, we did a "dress rehearsal" inviting town VIP's, real estate agents, mortgage people, our sub-contractors, our employees and families, etc.
"Papa Joe (we all called him that;-), ten thousand people are going to go through these homes in the next two weeks,,, how in the world do you tell the serious buyers from the people who are just looking for decorating ideas?"
I was not prepared for an answer,,, it had just been small talk.
Then he said, "Wayne, I like you and your brothers. You've put together a mighty nice home here. And you fellows are an asset to the whole show.
"I'm going to tell you something I've never told anyone except my own son.
"Get yourself a big piece of poster board and an easel. Draw a rendering of the front of your home at the top and put the price underneath it." I was all ears.
Look for part two of this article on this blog... very soon.
* There is a reason not to put much copy in an advertisment, , , but that's a subject for another day. So stick with me on this blog, and I'll share it with you and it won't cost you a dime.
Monday, April 12, 2010
Visualisation and Instructional Design. http://www.cmu.edu/teaching/trynew/sweller-visualinstructionaldesign.pdf
When it comes to preparing material for a speech or presentation, including the visual aids you use, the above variables are a huge issue.
On one end of the scale, are, say, four elements, A and B and C and D. These four factors are the key points of your presentation.
On the "low" end of the scale, each item can be discussed and learned independently and apart from the others elements, , , or low in interactivity with one another. They can be presented in serial or sequence, as completely different topics.
At the "high" end of the scale, each different element is very dependant on the other elements you are presenting or high in interactivity with one another. Necessarily, they must be learned in conjunction with one another.
The latter leads to what scientist call, cognitive overload. And to the best of your ability, you should design material that eliminates as much of "it" as you can.
But, how is this done. I suggest five different approaches, , ,
1. "Dumb it Down." Those are someone else's words, not mine. While I strongly believe in presenting in as simple a form as possible, but I don't think you should eliminate any academic value or challenge from any topic.
So you can almost eliminate this point.
2. Back to Basics. People do need to know and understand the basics of anything, , , and this is a very good way to approach any presentation. Building a speech around your A and B and C and D is not always a bad thing.
3. Study the Continuum. Look at your topic and see how much material is "very interactive." In today's complex world, there will be a lot of this interconnected information.
Then settle on a "middle of the road" approach. It might be is how does A relates to B. How A relates to C and finally how A relates to D. That's only three points to your whole presentation. At least, you'll have A covered pretty well.
4. Know Your Audience. This crazy scale might go completely across your audience. Some may want "milk" and others "high-cut meat."
5. The Fire in the Kitchen! There is always a temptation to cover the whole thing, including topics like "The B Picture," "The Three C's" and "The D Factors." My advice, DON'T. There will always be another day and another presentation. Most of the time, "less is more."
If you do choose to tackle the "whole enchilada," be sure to give your audience a lot of help with well-thought-out handouts, or visual aids or mnemonic tools, etc. or all of the above.
Sunday, April 11, 2010
Check this little model out.
Thursday, April 8, 2010
First, the content. This is high-value material for everyday living! And, for us all!
Second, the animation technique. I was able to use the tools in PowerPoint to simulate exactly what I would be drawing on a whiteboard if I were presenting it live to you.
Third, the music. I think it complements the message.
Lastly, it's simple and easy to understand. When it comes to the end, and The 12 Lifestyle Benefits of Gratitude are all listed on a still screen, read them over three or four times. Let them sink in.
Of all of the thousands of authors I've read and scanned, there are three that stand out to me as a model for my writing style. They are, , ,
Max DePree, Rick Warren and Seth Godin.
I'll not list their books here, except for the one I'm featuring today. Seth Godins, Linchpin: Are You Indispensable? It is the source for my latest quotation slideshow.
"These three? Why do they stand out to you, Wayne?"
Because they know how to deliver the most profound truths with the simplest words, , , they use words everyone uses every day. Little bitty words and great big, huge principles! I love 'em.
And so do most readers, , , for sure, blog readers.
(But, all to often, I screw up and get all wordy and many-syllablish. Forgive me!)
And so here is Seth's latest, , , Linchpin, , , it's profound. When you speak, there are always quotations from this meaty little book you can use.
Included is what I would call the "quote of the year." Every speaker, speaking on any subject, can use it in their very next presentation. It is pertaniant to us all.
"Yesterdays remarkable is today's really good and tomorrow's mediocre." p. 25
Wednesday, April 7, 2010
2. Think further of your new born graphic as being the essence of what you are about to present. It’s English definition is the "basic element of anything," in concentrated form.
Such is your model to your message.
3. Your visual aid is your own private opportunity to “draw your message.” Or, to take it out of a spoken and written form and put it into a graphic form.
4. This is where you consciously think and say, “This is how it works.” It’s your actual delivery of your message to your audience.
5 and 6. For your visual message to have it’s best impact, it must, both represent the smallest detail and the big picture of what you have to say. And it is not always easy to do.
7. Think of your theme model as being your partner as your teaching tool.
8. And, last but not least, is what your visual aid is to your audience; a tool that will equip them to better and more quickly learn what you are teaching.
Bonus: It will further help them teach others what you have taught them.
So, as you create and use your visual aids in your presentation, always be aware of the powerful tool you have in your hand.
Tuesday, April 6, 2010
Thank You Power: Making the Science of Gratitude Work for You.
My favorite lesson to teach is entitled, The 12 Lifetine Benefits of Gratitude.
Deborah, a network anchor person, has taken to the topic of like a duck to water. And her book is remarkable, and must reading for any person who wants to make life meaningful.
Here is my Quotation Slideshow of this very fine publication.
He has concluded that there is a great fall off in urgency in business.
And that this lessened degree on urgency among leaders is making it more difficult to deal with the problems of doing business it the 2010's and beyond.
Kotter has identified a series of twelve (12) factors necessary for leadership to be able to begin new urgency and action it their organization.
Because twelve elements are too many for most adults to manage in their own thinking, I have developed a "color coded" process model (or Method Map) to help you and your audiences understand his principles.
Though presented in under a minute here, this content could easily be a one hour (or longer) lecture.
What I have done here is use the old "fish bone" approach in a more formal way to illustrate four "back bone" ideas, supported by two additional points each.
This is a technique I call a "Table of Contents" model. Such many-elemented, complex graphics can be created to support a over-all theme, book, seminar or conference, etc.
Let me know how this visual aid works in your own thinking and speaking.
Monday, April 5, 2010
So here's my latest Quotation Slideshow, featuring nuggets from that book.
Sunday, April 4, 2010
During the month of March I featured a concept I called Using Entertainment Media as a means of making a visual impact during your presenting. Ventriloquism was the focus of most of these posts.
Today, let's talk about magic. And there is one superior place for us to start; with Andy Cohen. He is the premier teacher of speakers the craft of magic.
And his book, Follow the Other Hand: A Remarkable Fable That Will Energize Your Business, Profits, and Life is the most comprehensive place to start.
Watch his "French Drop" video several times and participate right along with him.
If you like his work, and you think you can do a lot of the same stuff, get his book.
But, it all starts with one's placing of high value in these activities.
Here's a simulator model (a PPT mimic of a hand-drawn visual aid) you can use to teach all these seldom taught principles.