Monday, June 28, 2010
He introduces many seldom-taught ideas such as the, The Hedgehog Concept, Level 5 Leadership, First Who and The Flywheel, etc.
Since its publication in 2003, Good to Great has become a classic among business books, having sold over three million copies and being translated into 35 languages. Much of Collins' wisdom is timeless.
So, , , here's my latest quotation slideshow, , , and some strong and highly credible quotes for virtually any public speaker, , , enjoy!
P.S. Be sure to visit JimCollins.com.
It might be the most valuable, free business education on the entire internet. The site was designed with learning in mind. His audios and vedios are extraordianary, the articles (dozens and dozens of them) are well honed to serve todays business conditions, and he offers incredible training and learning tools, , , the list goes on.
Don't miss this remarkable Speaker Resource.
Friday, June 25, 2010
I offer it to you, the aspiring public speaker, for a completely different reason than my typical slideshow. It has to do with the first few chapters of his content.
In general terms, I’d call it the “goal setting, mind game and motivational” part of his information book.
My point here is that it makes no difference what you are teaching, you should include just such a section in all of your information publications.
Though Guerriero’s primary topic is weight loss and health, he uses at least 28 pages just to prepare the readers mind to learn what he is teaching.
The slides in this show are in a very random order, so your application of his motivational principles will be “your own” when your write your own ebook or home study course.
Consider a few of the elements of the “mind game” you might use.
1. Goal setting, , , the mental map, , , writing them down, , , the timeline, , , short-term, long-term, , , the “success statement,” etc.
2. We are all different, , , your history, , , need to take control, , ,
3. Make a list, , , the first step, , , “next”, , , define the problem, , , the poster idea, etc.
4. The trained sub-conscious mind. . . Affirmations. . . Positive Action
5. Persistence, , , “hoping?” , , , action plans.
6. The Connection between the internal being and external environment.
7. The Experience! This is, any way you can help your learners become emotionally and/or physically involved in what your are teaching.
I hope the concepts presented in this slideshow from Christopher Guerriero quotations help you as you put your next information product together.
It does not come easy to many people.
By the time children become adults, , , the reading scale is “all over the map.” Some people are well and others are very little better than they were in sixth grade.
(And, sadly, the poor reading end of the scale is growing faster that the good end of the scale.)
Truth is, we who publish and market in printed form, must help our readers out as much as we can, with headlines fit the reader. Agreeable and interesting content. User friendly formatting and result driven closes that reward our audiences.
Here’s a little musical model that shows how it all fits together.
Thursday, June 24, 2010
He had many “claims to fame,” but two stand out, , , his work in the field of surgery for epilepsy treatment and his work in mapping the brain and where memory function is located.
Among his many findings were the three categories of memory listed in the musical model included in this post.
These three compartments of memory have huge implications for you, the presenter.
These memory functions are not located in the same areas of the brain.
As a public speaker, you can reinforce your message by presenting it in all three forms, Experiential (or story), Conceptual and in key Words.
Follow this little musical model.
Monday, June 21, 2010
My confession, , , I promote, blog about and produce visual material for people I like. Pure and simple!
The two gentleman whose work I am featuring in today’s quotation slideshow, Clayton Makepeace and his feature writer, Daniel Levis are at the top of my list on the subject of online marketing and advertising copywriting.
Levis posted this article, The Info-Marketer’s Most Precious Business Asset … on Clayton’s blog, MakepeaceTotalPackage.com .
So I have created a slideshow with quotations from that excellent article. Enjoy, , ,
P. S. The post can be read at this link.
He further suggests that this spread of products can spin off of a single ebook.
So if you are capable of writing and publishing a forty to one hundred page ebook you have the makings of many types of products.
Guerriero likens it to having a table with nine legs, audios, coaching, eclasses, workbooks, affiliate products, tele-seminars, offline books, bootcamps and live seminars.
So I put together a simple little musical model to show the world how Your Book Table goes together.I hope this begins to show you what some of your possibilities are.
Enjoy, , , Wayne
Friday, June 18, 2010
Maxwell includes additional material he has developed during the last 10 years as a world-class conference and event speaker on the subject of leadership and attitude.
Here is my latest quotation slideshow, based on the 21 principles he teaches. Enjoy!
Wednesday, June 16, 2010
It features Paul Lemberg, , , master-mind to the principles and mathmatics I used in my musical model just three days ago.
The information he is sharing in incredible, , , and so are his video marketing techenique. Watching these programs is like watching Tiger Woods approaching the 18th green on Sunday afternoon in a major golfing event. You are simply watching the best there is at what they do.
Here is the link I received in my email from Mr. Lemberg. http://www.paullemberg.com/sos You'll have to give him your email address to get free access to these amazing videos. But, WOW, is it worth it.
P.S. I am not in any affiliate position with Lemberg, , , I simply want everyone of you to enjoy and use his superior free information.
Monday, June 14, 2010
He has just posted such an article on his blog, MakepeaceTotalPackage.com. The title of the article is, You’re Deluded. It is a must reading for anyone, , , any speaker, trainer, teacher or purveyor of information who wants to “move” people with their words.
Human emotions play a huge part in persuasiveness of your words. Few people on Planet Earth understand how to harness human emotion to the advantage of their message than Mr. Makepeace.
So I have submitted my humble model of how the process works. Watch my show, , , but more importantly read his article. You’ll be glad you did.
Sunday, June 13, 2010
I am adding one slide to that lettle three-slide show. It features the math behind Paul Lemberg's idea that if you improve one phase in your business each succeessive month by only 15%, you will double your business in those six months.
Mr. Lemberg's teaches using five phases of a typical online business. I have adapted (changed) these factors for the solo consultant, publc speaker, trainer. They are your Facebook-Twitter -Blog, activities, 15 Press Releases, 15 Ezine Articles, "A New Visual Product," and 15 Promotional Videos.
Enjoy, , ,Wayne
Saturday, June 12, 2010
Do we believe what they say? Back in the early and mid ‘90’s the Occupational Safety and Health Administration (OSHA) claimed to have done extensive research into what really works, visually, in organizational training.
(And I believe they did.)
They published a report, , , Presenting Effective Presentation with Visual Aids.
The problem, , , do we really believe what they say? If we do, , , and I do, , , then every presenter should set about to learn as much as possible about visual communications.
I have a short two-slide presentation to come, entitled, OSHA says, , , that every speaker should tattoo on the inside of their eye lids.
Watch it several times and relish its’ simplicity and then make it your lifetime project to learn as much as possible making your point with visual aids.
Enjoy, , , Wayne.
Friday, June 11, 2010
I like the way these guys talk, , ,
“Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie."
In their new book, Switch , they have captured the American workplace, , , with insight that many academics totally miss.
So I have decided to reveal some of what these unique brothers have to say in another quotation slideshow. There’s a lot of material any speaker can use in tomorrow morning’s presentation.
Thursday, June 10, 2010
The book outlines the specific cognitive abilities that will be needed and developed by new leaders in the days ahead: 1. the disciplined mind, 2. the synthesizing mind, 3. the creating mind, 4. the respectful mind, and 5. the ethical mind.
This Harvard psychologist gives us academic insight into the “minds” we should esteem in our lives and the lives of others.
To help you get an idea of Gardners’ thinking, I’ve included a new quotation slideshow. Study this show! And then use it in your upcoming speeches.
Monday, June 7, 2010
But much of my interest has been to try to discover how and why people are able to effectively store information for recall and future use in their Long Term Memory.
I have prepared a new musical model to help you understand and apply what I have learned.
Sunday, June 6, 2010
The way I see it, , , every presenter should check out this site before every presentation. You simply can't find a better resource for crisp, meaningful quotations.
So I put a quotation slideshow together on the theme of Dreams. This slideshow, alone, is a great source for quotations you can use in tomorrow's speech.
P.S. If you like this show, embed it in your blog, link to it in emails and social sites, or give it a "favorite" or "thumbs up." Thank you very much!
Without engagement in these communities, you will miss the chance to have maximum effect with your marketing messages.
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web. It’s the name of his new book, a book that is must reading for anyone who wants to build an effective web presence in 2010 and beyond.
To help you sample Solis’ thinking I’ve created a quotation slideshow that is both interesting and compelling.
Friday, June 4, 2010
Are you guilty of this short-coming?In my bank of seminar material I will talk about 25 Mnemonic Tools Every Speaker Must Own.
The hardest kind of message you will come against is a body of textual material.
Memory experts have devised a mnemonic tool to help you help your people remember lots of textual information. It's called the PQ4R Method.
I've prepared a little music model to help you understand how it works.
Enjoy, , , Wayne
Thursday, June 3, 2010
Well I've been away for a few days. Every blogger needs a little time off. But I'm back!
Two things have happened, , , sorta good news and bad news.
The good news is that I beginning to get some work as a result of this blog. And the bad news is, my position about using PowerPoint is both controversial and different, some people are beginning to give me a little flack about how I recommended PowerPoint is best used.
One thing is sure about PowerPoint! It can deliver an excellent slideshow, , , especially if you use iSpring and Slideboom. I Thank Terri Guillemets and QuoteGarden.com for these excellent quotations about something we all need more of, , , HUGS!