Friday, February 19, 2010

Robert Cialdinis' book Influence

Forty-nine posts?! But this is far and away the most notable (in my opinion). What we have here is a clickable, animated model based on Robert Cialdinis' book, Influence: The Psychology of Persuasion (Collins Business Essentials). It should be required reading for all public speakers, presenters and information marketers.

This is a one-slide model with element animated by the click of the mouse.

Simply access this slide from this blog and then expand it to full screen. Plug your laptop into a TV set or projector and then click on the double-right advance arrows, and each action will do just what you want it to.

First, you should read the book, , , then design your presentation or module, rehearsing with your clicking of the mouse. This is one visual aid that you litterally can use in tomorrow presentation.


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