Wednesday, February 24, 2010

My Advise to Dr. Phil

If there is a person on Planet Earth who seems like he doesn’t need any advice, at all, it is Dr. Phil McGraw. Matter of fact—he is the fellow who is always giving the advice.

Who am I, a lowly designer/speaker to give Dr. Phil or any of his Oprah orchestrated people any real help? But I’m going to give it a try.

And I do so with all respect, , , after all, he is going to do what he wants to do, , , and that’s OK with me. Here it is, , ,

Dr. Phil—Get Visual!

Every since the Mad Cow days, you’ve been on top of the world. And the TV rating charts. And the book sales charts.

I humbly predict that some day some new dude or dudette will come alone and all of a sudden, no one is wanting your advice anymore. It will be “goodbye” Art Linkletter (Opps) Dr. Phil and “hello” Mr. New Dude.

That’s just the way life is.

Here’s my position, Doc.

Pop-psychology is a fickled business. Here today, gone tomorrow. (Actual some have lasted for decades, like the two I’m about to mention.)

They are the works of Abraham Maslow and the Transactional Analysis (TA) movement. Though originated in the ‘50’s, many of these principles are still being published and taught today.

Maslows’ Hierarchy of Human Needs pyramid is the most referred to visual aid of all times and TA’s three circle, PAC model might be the simplest and easiest to understand graphic any presenter has ever used.

Long Live Dr. Phil McGraw!

Dr. Phil, if your career is to last “beyond your own experience,” you need to attach your great success to a powerful Theme Model like one of the above.

Theme Modeling Equals Longevity

And, without having you expertise in my head, here’s the simple graphic I’d recommend you beginning to use.


P.S. And what I’ve shared with Dr. McGraw, I would say to you. Get yourself a strong Theme Model and the spin your whole speaking, publishing, consulting career off it!

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