Thursday, December 31, 2009

If You're Like Most Who Hangout Online, , ,

You know all about Chris Anderson’s frame breaking book, Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More. And if you don’t, you need to hurry over to and pick up your copy.

Well, , , he is at it again. Another frame breaker. This one, , , known simply as Free: The Future of a Radical Price .

In it Mr. Anderson goes deep into the idea of Free as another price for your products and services. One of his prime examples is Google, , , and how nearly every product they create they give away free.

Why? Well, I’ve prepared a simple graphic that explains their motives.


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