Showing posts with label public speaking. Show all posts
Showing posts with label public speaking. Show all posts

Saturday, November 13, 2010

The Single Visual Aid Method

Introducing: The Single Visual Aid Method

It suggest that the most effective use of visual aids is a single visual aid presented on a single frame. And there’s little difference if it’s on a PowerPoint slide or drawn free-hand on a flip chart or whiteboard.

The “single visual” approach to public speaking, presenting and writing is not just my own idea. History and hundreds of world-class presenters proves its value.

Over the last 60 years, great thinkers and presenters have successfully used this untaught principle to shape our culture with this “single model” approach.

I’m going to list a dozen of them right here. And I hope that you’ll catch on to how important this proven technique should be to every one who speaks, teaches or writes.

They Have Changed the World
Here’s my starter list of world-class experts with their “culture changing visual aids ”*
Abraham Maslows’, Hierarchy of Human Needs
The Transactional Analysis movements’, 3 circle, PAC model
Theodore Levitts’, The Product Life Cycle
Boston Consulting Groups’, Barnyard Matrix
The Myers Briggs’ Type Indicator, 16 square matrix
The USDAs’, Food Group model
Michael Porters’, Five Competitive Forces Model
Stephen Coveys’, First Things First matrix
Robert Kiyosakis’, EBSI financial model
Seth Godins’, The Dip Model
John Kotters’, Management-Leadership Matrix
Chris Andersons’, The Long Tail model

My friend, every one of these are people (or groups) have profoundly effected how our world thinks. And they have “powered” their messages with the visual aids they have use.  And, I have over 400 such graphics in my files. It’s a collection that spans over 50 years of thinking and presenting.

The Good News
These are not the ideas or methods of a bunch of “cubical dwellers.” Most of these people have (or have had) huge and prosperous speaking, consulting and writing careers.

Now the good news!

These people do not have a monopoly of the “single visual” method. Every speaker, great and small, can use this technique.

It makes no difference whether you are in a freshman speech class or a world-famous celebrity adding to their arsenal of up-front skills.

I call this time-tested, career-elevating method, Theme Model speaking, much like a theme statement for an academic paper, or theatrical production. Or, a visual version of a written theme statement.

And, there’s a whole seminar on the topic called How to Draw Your Message for Fun and Huge Profit.

For now, simply hook the Theme Model idea up with the twelve visual aids listed in this article and your presenting can take a giant leap forward, beginning with your very next speech.

* If you want to view all of the visual aids referenced here, do a Google or Google Images search on these world-class experts listed here.

Thursday, May 13, 2010

Connection, Wayne Kronz

In my premiere seminar, How to Draw Your Message for Fun and Huge Profit, I start the second section by showing a simple horizontal line about a foot long.

Then I explain that there are at least six types of message any presenter can illustrate with a single line.

The first thing a line can do for any speaker is show connection. Next, I say, “Don’t take this line concept lightly!”

“Connection is vital to the success of your presentation.”

Connection must take place on several levels if your speech is to be a smashing hit.

Level one: The connection of the speaker and the audience. By audience, I mean each member, individually and the group, collectively. It’s a two-way street.

The audience must connect to the speaker, and the speaker must connect to the audience, before the speech, , , or they will not even attend your event. This connection has to happen within the limits of the promotional material and their relationship with you.

So, If you’re working our first little diagram with me (as all participants do), you’ll write at one end of the line “Speaker” and the other end, “Audience.”

This connections is vital, even weeks before your program.

Level two: The connection of your message to your audience. Sense, so they say, “you are your message,” this is all similar to Level one, except it is a lot more internally and emotionally driven.

And much of this creditability can be established in the first moments of your speech.

Level three: The connection of the known to the unknown. This is critical to sound teaching and learning. This point underlines the necessity for a presenter to really know their audience and what the already know about your topic.

Good teachers know what their students already know and then build upon that platform.

So, by now, , , if you are keeping up with our simple little line diagram, you might have drawn two more little lines and labeled the ends of the second, “message” and “audience.”

And the third line, “known” and “unknown.”

Never underestimate the power of a simple line to help you make your point.

Wayne

Tuesday, April 6, 2010

Thank You Power, Deborah Norville

My favorite topics have to do with the design and use of visual aids in public speaking. But there is another subject that is dear to my heart; the constant practice Gratitude.
I am a great fan of the research of Michael E. McCullough and Robert A. Emmons, which Deborah Norville refers to through out her book, Thank You Power: Making the Science of Gratitude Work for You.

My favorite lesson to teach is entitled, The 12 Lifetine Benefits of Gratitude.

Deborah, a network anchor person, has taken to the topic of like a duck to water. And her book is remarkable, and must reading for any person who wants to make life meaningful.

Here is my Quotation Slideshow of this very fine publication.

Wayne

Tuesday, February 9, 2010

7 Reasons Why Music Is an Effective “Visual Aid”

In the past two weeks, I’ve called your attention to the fact that great visual impact can be made by any presenter through the use of what I called Entertainment Media. I listed four different approaches, Comedy, Ventriloquism, Magic and Music. And there are others (for another day).

Music was covered pretty well in three videos of top speakers who use music perfectly as a “visual aid.”

Mike Rayburn and his guitar, David Pogue and his piano and singing, and Benjamin Zander with his piano. I could have shown you a dozen or more performers but these happen to be the very best.

My hope is that these videos will expand your thinking about how music may be able to fit into your public speaking career.

I have one last thing to share with you with regard to using music in your presentations: Why music is so powerful and leaves such a memorable impact on your listeners. Here are seven factors to remember.

1. The Event. This has to do with the setting where you experience any piece of music, whether in a car, at a concert event or in a auditorium listening to a public speaker.

Most speakers are not aware of it, but peoples’ learning is greatly effected by “where they hear something.” You can probably remember everything that happened at your prom.

Particularly, every song that was played.

2. Your Listening. When music is played, you listen. And you have thoughts. Memory experts tell us the music and the listening are remembered together, , , also anything else that might have happened in that setting.

The auditory modality makes a lasting impression on what is learn.

3. The Melody. The tune of a song makes it’s own impact. And if you like it, you won’t forget it.
Advertising people work diligently to create songs and jingles that attach themselves to our mind, , , and with the right strategy, any speaker can do the same thing with their audiences.

4. The Lyrics. The words of a song can equally, attach themselves to the minds of any audience.

And when these words can be one in the same as your primary message, you’re ahead of the game when it comes to impacting your audience.

5. The Rhythm. The beat. The drums. The foot tapping aspect of the music.

The beat of music vastly effects the mood and attitude on any audience. And you can greatly use this “effect” to gain a speaking advantages.

6. The Motion. Add to all of this, the idea of dance, movement and animation. This all makes the whole experience more memorable. Which is exactly what every presenter is looking for.

7. The Total Message. What you have here, after the six factors is a bottom line that all adds it all together. This “adds” up to a powerful learning experience.

And when it’s all said and done, , , consider Benjamin Zander presentation, , , and you have a finished message, , , a new and improved appreciation for classical music.

So, if you have any music ability at all, try to see how you can work it into your speaking. Your audiences will love you forever for it.

Wayne

Sunday, January 24, 2010

An Open Letter to All Presenters

I write to a very, very large audience—every person who chooses to get up front, speak and then answer for the results of that presentation. I suppose that’s a few million, in America, alone.

They tell us that former president, Bill Clinton is the highest paid speakers in the country. He is on one end of the scale.

On the other end of the scale is a whole new crop of middle-schoolers who are making their very first oral book report. Most of them are scared to death of the assignment.

But, within that great group of students there is a “chosen few” who think of the experience as, “this is pretty cool stuff.” And further think, “I’d like to do this again.”

Between the extremes of a former president and the “wanna be speaker kids,” is that unique portion of our population to which you and I belong. Like I say, a few million of us.

My grand goal is reach them all. (So I need your help.)

This group is a diverse one.

From rank amateur to polished, and prosperous professional or millionaire celebrity. All levels of experience, confidence and credibility are included. Some are in business. Some in education. And, some public service. There’s the preacher, the politician, and the performer. And the list goes on.

What All Presenters Have in Common
First, you have identified public speaking as your way to make a difference in your world.

Second, it is not enough for you to get up front and do your thing. You want to be a change agent. You desire strongly to have your ideas accepted.

Another thing that drives you, , , the overwhelming need for constant improvement. You are always hunting ways to move your presentation skills to the next level and beyond.

How to Make a Difference
And meet most of your other goals. Build a life-changing topic and have it driven home by a powerful visual aid.

To my knowledge, no one else of Planet Earth teaches this principle as a major part of speaking success. My friend, , , get yourself a hot topic and a simple, easy to understand Theme Model and you are on your way.

And so, it doesn’t matter where you fit on the spectrum.

Even if you have a name like Antion, Blanchard, Collins, Fripp, Gleeck, Kiyosaki, or Roam—you need to know how to create a strong model for everyone of your speeches.

So join me now! Nowhere online or offline can will you find so much quality information at so little cost (free) about developing this vital skill.

All I ask, , , is for you to tell all your “speaker type” friends about MethodMap.blogspot.com

Wayne
Thanks!