Monday, March 8, 2010

"Don't think. Look."

From Tim Brown's best-selling book, Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation comes the quotation, "Don't think. Look." It's original source is not certain to me.

There is a lot to be said for a presenters attitude toward the visual aids you use. You should have absolute confidence in your graphic.

You command great attention from your audience when, while your speaking, you turn to your whiteboard and say, "Let's draw exactly how this works."

When you have total confidence in what you are drawing, your audience instantly identifies you as a highly credible expert in your field.

This positive approach works wonders for world-class presenters like Brian Buffini, Robert Kiyosaki, and Tony Robbins.

While these top pros do not say it out loud, secretly they know the power of a well-drawn message. They are confident their message has been delivered.

They silently shout, "Look."

Wayne

Sunday, March 7, 2010

The Path of Life and The PITS Model

One message every presenter must confront with their audiences are the ups’ and downs’ of life, careers, and businesses.

Twenty-five years ago, I saw a gentleman use this drawing to explain this whole dilemma.

I wish I could give him credit, but I can’t remember what his name was. ‘Seems like the guy was in some multi-level. And, he was from the Sacramento area. Don’t know?

If you have any clue about this three-decade old happening, and where this little drawing came from, or who did it, give me a post.

So here’s the message, , , “We are all trying to get from point “A” to point “B” in life. There are a lot of ups’ and downs’ in the process. Sometimes there are some really big downs.’ I’m sure you’ve gone through a few of them. You know, loosing a job. Divorce. Bad health.

“These points in life have a technical name, , , they’re called “The PITS.” Don’t take them lightly. It’s often at these points in life when you strengthen your resolve to ‘get out of this mess,’ etc.

“Things will get better, , , but it may not be easy, or quick, etc.”

So click away, , and enjoy this little graphic.

Wayne

Saturday, March 6, 2010

Stephen Coveys' The 8th Habit

Here's my Quotation Slideshow for Stephen Coveys,'The 8th Habit Personal Workbook: Strategies to Take You from Effectiveness to Greatness. You'll find the same wisdom you've become accustom to in 7 Habits of Highly Effective People. I have it set on a "down on the farm" background from morgueFile.com.

My thanks to everyone who are picking up my slideshows from Slideboom.com and embedded them in your own blogs and websites.

Wayne

The Up Arrow, Down Arrow, Overlap Method

You know how important it is to be able to illustrate, contradiction, paradox and conflict in a way that your audience will respond positively to your message.
I done two “paradox boxes” in previous posts. Today, I’m going to take the idea of extremes to another level, , , and show you another way to convert your contradiction into easy and constructive visual form.

I call the “Up Arrow, Down Arrow” method. You’ll also see the “over-lapping” technique used, that comes from the school of Venn Circles.

The content for this visual technique comes from an old book I’ve had in my Visual Speaking Library, for over a decade, Charles Hampden-Turners,’ Charting the Corporate Mind.

I have his book in my collection because of its’ subtitle, Graphic Solutions to Business Conflict. Its’ graphic content is wonderful.

Snapping? One way he visually deals with conflicts is by showing a rope under tension and in a state of “snapping.” While this picture is often an accurate one, there are times paradox and conflict can and does work constructively in life and in organizations.

And so I have employed the overlapping idea, instead of the snapping concept.

On page 11 and 12 of Hampden-Turners’ book he lists several conflicts typical to business and suggests the metaphor of a Captain and a ship at sea.

Metaphor of the Sea. In the clickable model shown here, the first conflict is continuity (stability of the Captain) and the constant change of the sea. This is a huge extreme of conditions. And so “The Metaphor of the Sea.”

The second great conflict he brings to us is the idea of top down authority and the up flow of shop floor information. And yet both conditions must be there if there if an organization is to, best function.

Differentiate or Integrate.
Third, is the conflict between, “differentiate or integrate.” Both are needed if you are going to see “the whole develop.”

Bring this model up to full screen, click the big start button, then click on the double-right advance button for each succeeding animation.

Try it, , , this Up Arrow, Down Arrow, Overlap Method. I think it will serve you well.

Wayne

Friday, March 5, 2010

Learned Optimism, Quotation Slideshow

You probably remember the recent clickable model I did for Martin Seligmans, book, Learned Optimism: How to Change Your Mind and Your Life

I've just finished the Quotaton Slideshow for that book. It's full of wisdon that is seldom published anywhere, so watch this slideshow through several times if you don't plan to buy the book.

Enjoy!

Wayne

Why She Buys, Demographic Change

Here is Bridget Brennan's "Demographic Change" model I've been working on from her book Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers.

This is another clickable advancing model. Because it is on only one slide, after you click the start arrow, you'll need to advance each annimated revelation, (on the SlideBoom control bar) by clicking the double-right arrow for each new action.

Always click to the full-screen mode in the lower right cornor of the SlideBoom control bar.

Let me know how this clickable model works for you.

Wayne

Thursday, March 4, 2010

Multiple Streams of Internet Income

I have always been a fan of anyone who can create a billion (spelled with a 'B') dollar industry. Robert Allen did just that. We'll call the business he created, "the no money down real estate" industry.
He was the originating information marketer that defined and marketed actively to prospects and practitioners in this "new industry," some three or four decades ago.

With his success, came a host of "me to" marketers, basically knocking off many of his principles and practices. Allen and all who have followed him into this hungry market have easily totaled up to over a billion dollars in sales.

He used to have a huge seminar operation, often cashing in six figures monthly.

But then came the problems. Operating this seminar machine, , , lots of employees, , , simply ate his lunch. It cost Allen thousands and thousands of dollars just to keep the doors open. Plus, the whole ordeal was taking its toll on him physically and emotionally.

That's the bad news.

But, there is also good news! Along came the internet. And it didn't take him long to figure how to convert much of his previous operation over to the world wide web. From those days until now, Allen has never looked back.

More good news! He wrote the book on how he did it. The name of the book is Multiple Streams of Internet Income: How Ordinary People Make Extraordinary Money Online, 2nd Edition and I highly recommend it to you.

(And normally, I do not recommend books written back in the dark ages (2001) on an internet topic.) But this one has lots and lots of basic stuff every information marketer should know. So get yourself a copy.

To give you a taste of its content, I've created another Quotation Slideshows. Enjoy!

Wayne